What is a Conversion?

What is a Conversion?

What is a conversion and how do you know what type of conversion is best for your business? I talk about online conversion often when talking with clients. It is a term that can mean many things. And, I often get asked, “What is a Conversion?” So, I...
Transparency on Facebook Pages

Transparency on Facebook Pages

Have you seen the latest change? It is a NEW SECTION on the right hand side of all pages that is transparency on Facebook pages. There are 3 core areas under ‘Page Transparency’. I randomly chose to use the Facebook Page for Jasmine Star as a sample. As...